It’s important to follow the changes in the digital world. We prefer to lead those changes ourselves.
I&M is a unique digital company that leads the digital advertising field in Israel since 2005. I&M is a partner in TMF, a leading media company, and has 25% ownership in OCEAN, a digital performance company.
I&M has developed a model that is based on results only, that relies mainly on advanced digital technologies. We were one of the first companies in Israel to use a CRM Marketing systems , that enable to build personal profiles of Customers, based on Big Data.
In addition, we've recently evolved to "programmatic" ad buying (the use of software to purchase digital advertising) and never looked back: On 2015, 75% of our media purchasing was programmatic, and it climbed to 90% on 2016. Our goal is to keep embracing new innovative technologies in ought to strengthen our leadership in the changing digital world.
Cross media digital creative solutions
Web analysis and monitoring
Consumers behavior analysis
Big Data based advertising, according to customer profiles
Conetnt creation and management
Retargeting / Remarketing
Branding, strategy and marketing
LOOKING FOR EXCLUSIVE DIGITAL SERVICES?
We’d love to tell you everything about our result based digital advertising model
We invite to watch some of our works, which represent a mix between innovative digital thinking and the different marketing needs of our clients
Sony Xperia Z5digital
Hanan Mor - Hameyasdimmarketing, digital
Duty Free Magazinmarketing
Duty Free - Whisky festdigital
Duty Free - Fashiondigital
Dun & Bradstreetdigital
Aidiadigital, marketing, branding
Duty Free - Victoria's secretdigital, marketing
Hanan Mor - Harishdigital
Azorim - kiryat onodigital, marketing
AMITAL - UNIFREIGHTbranding
We are partners in TMF, one of Israel’s leading media companies, that deals with all the aspects of the media world, including media planning and media strategy
I&M is the founder and has 25% ownership in Ocean , a digital performance company . Ocean specializes in affiliate programs ( a shared media purchase model) and in programmatic advertising, an innovative advertising model that is based on a smart automatic management of media purchasing
In the last couple of years our customers and us are using a CRM Marketing system, that’s based on data collection and enables to build profiles of Customers based on Big Data. Today, when we encounter a consumer on the internet, we know who he is and what are his purchasing intentions, thanks to a personal profile of him that we have created. This knowledge significantly improves our conversion rates and our results, while the combination of our CRM marketing abilities and Ocean’s targeting and serving abilities makes miracles.
I&M was the first company in Israel that started to use the programmatic advertising model, based on Data base and Big Data
3 copywriters, a content writer and 10 designers
V.P customer and 3 account executives
An in house Development team
Applications, interfaces, data base and more. The team includes 3 programmers
A planning department
The people who accompany us
Guy Simchon – CEO of TMF, Media Digital and Ocean
Omer Cohen – a partner in the management of Ocean, one of Israel’s leading experts in programmatic media management